VANS ENABLES CREATIVE SELF EXPRESSION THROUGH THE HOUSE OF VANS

Documenting the Journey of Malaysian Artist Kide Baharudin from His Rural Village to the House of Vans Asia Tour

Kide_story_8Watch the full story

Vans kicks off the celebration of “Off The Wall” spirit through the 2018 House of Vans Asia Tour which will be making stops in Kuala Lumpur, Seoul, Singapore, Guangzhou and more Asia cities. Vans invites expressive creators across the region to join the celebrations and share their creativities in forms of action sports, art, music and street culture. Malaysia grown artist, Kide Baharudin collaborates with Vans to unfold the story of House of Vans through his artwork and perception towards Asia.

Kide_story_6Kide Baharudin studied graphic design in university and currently spends time at his family’s bee farm business with his own art creation

Vans continues to enable and empower expressive creators beyond boundaries and limitations. As part of the House of Vans Asia Tour, the brand has partnered with Kide Baharudin from Kuala Pilah, a rual village in Malaysia. Vans and Kide come together on a journey across many miles to bring the local artists work from his sketchbook to life.

Kide_story_16Kide’s art explores the relationship between the human character, the local culture and history

Vans and Kide first joined forces in 2017 when he entered the Vans Asia Custom Culture competition and became the winner in Malaysia. “Kide was one of the finalists from our Asia Custom Culture Competition in 2017. His loose and colourful illustration style is rich, vibrant, energetic and is synonymous with our Off The Wall spirit,” said Justice Lee, Creative Director of Vans APAC.

Kide_story_17Kide partnered with his mentor Fritilldea to create his D.I.Y Authentic in the 2017 Vans Asia Custom Culture competition

Vans Asia Custom Culture_6
KHIDDIR BAHARUDIN_1

Kide’s artwork, which expresses his observation and perception towards the House of Vans cities, can be seen throughout the social media platforms and sizeable posters on streets. “ I start with research and random sketches, taking ideas from books, internet and my travels, the creative concept of each region is always driven by the story. I tried to come up with images that compliment the characters’ emotion and activities, also added some humorous elements that related with a local culture and heritage.” Said Kide.

House of Vans is where “Off The Wall” lives and a place to celebrate art, music, action sports and street culture. Vans is dedicated to uplifting and empowering local artists and illustrators like Kide by providing a platform for self-expression and opportunity for global exposure. Stay tuned for more information on the upcoming line up of artists, musicians, skaters and street culture advocates on vans.com/houseofvansasia .

2018 HOUSE OF VANS ASIA TOUR SCHEDULE

2 Hang Kasturi, Kuala Lumpur, Malaysia
September 7 – 9

S Factory, Seongsu District, Seoul, Korea
September 8

5 Kadayanallur, Singapore
September 15

Party Pier, Guangzhou
September 22-23

*Newly added: Philippines October 20

#HOUSEOFVANS

HOUSE OF VANS ASIA TOUR

RELATED ARTICLES